Which channel bought the rights to show PSL live? The answer is you can't imagine
In the race to get the broadcasting rights of PSL, a private TV left behind the other 3 competitors, the financial bid will be opened yesterday, before that the reserve price of 7 billion 358 million rupees was announced, any bidder would Former rights holder Channel was the front runner with 5 billion 30 crore, Government TV's bid proved to be 5 billion 17 crore, the other 2 gave bids of 4 billion 40 crore and 4 billion respectively, the first big bid. The giving channel 'A Sports' increased its bid by 1 billion rupees to 6 billion 30 crore rupees in the second round, PCB handed over the rights to it for the next 2 years.
Franchisees will receive a 95% stake in Asal and over 3 billion rupees; the rights will be auctioned for a total of 1 billion and 85 crore rupees. They can accept letters from a channel, or I can enable involvement through my own sports channels.
In the absence of a bid for the reserve price, the PCB had the right to ask for a revision of the bids or to suspend the process, however, the board agreed to the big bid that came out in the second round, the reserve price of the previous contract. 3.7 billion, the rights for a 2-year period were sold for 4.3 billion rupees, the same organization has now acquired the rights again, PCB has valued the media rights from a foreign company, Colgan Beaver, which was up to 6 billion rupees.
In the report published in "Express" yesterday, TV rights were expected to be sold for up to 6 billion rupees. Due to the ban on surrogate advertising, most of the franchises are suffering from financial difficulties, their income depends on this contract. However, if the increasing value of the dollar is seen, more money in rupees will not be of much benefit, the franchises have to spend money in dollars on payment to the players and production etc.
